Breaking News: Now’s the time to raise your prices!
And it’s not just because we’re at the top of a new year (though it is, generally speaking, a good time to rollout changes in pricing structures with your customers).
No. We’re saying it’s time to raise prices because in this economy, your livelihood depends on it.
Inflation is the highest it’s been since the 1970s. For many in the workforce, it’s the highest they’ve ever experienced in their adult lives! Everything is going up.
As a result, the tolerance for price changes is high — your clients simply expect to pay more these days.
“Be proactive and not reactive right now about raising your price,” says MACKEY’s Director of Client Engagement Adam Reynolds. “Pricing is the most powerful tool in a business’s toolbox — so use it.”